What is Indian to Foreign Localization?
Localization refers to adapting your content in line with the language and cultural preferences of the target audience. The meaning, essence and gist of the content remains the same; only the way it speaks to the customers and some twist of local culture is added, so that the customers feel connected. Thus, a single content of yours can be localized in multiple variations, depending on the language you choose. For example, an English content can be easily localized in Hindi, Marathi, Italian, Spanish (and vice versa) or any other language that your target customers may speak.
Types of Indian to Foreign Language Pairs We Localize In
Hindi <<——–>> English
English <<——–>> Russian
Russian <<——–>> Italian
Italian <<——–>> French
And all other possible language pairs
Need of Indian to Foreign Localization Services
Localization, as stated above, is the most crucial elements of international success and should be given major attention. But sometimes, business owners think that translation and localization is the same thing. Therefore, they just get their stuff translated, which definitely removes the language barrier, but doesn’t connect them with the local audience. The only reason behind this is that the message is not adapted; it is simply converted from one language to another. As a consequence, the customers get to know about your product. But, the kind of bond you try to establish never comes on the list. Hence, you may need localization services, and most importantly for the following reasons –
Boost Sales: The international market is very lucrative. Hence, every business owner, who invests here, always expects higher sales. However, expectation is often quite different from reality. You may expect a lot from the market, without even putting in hundred percent of your efforts. So, will the market be generous enough to appreciate you with boosted sales? Until and unless, your message gets straight to audience and communicates in an effective manner, you won’t be rewarded with the expected growth in your sales graph. Thus, localization is important.
A Global Hit: The need to become a global hit in the market is one of the major reasons why localization is of utmost importance to business. There is no point of participating in the race, if you cannot give a tough fight to the competitors. Hence, if you are planning for global expansion, you should give prior attention to localization and mind it ‘quality localization’. If you enter the market with poorly localized materials, you will have to bear huge costs.
Better ROI: As mentioned earlier, you will get expected results in returns, only if you put in all your efforts to woo the target customers. This implies that if you promote your brand using highly localized content, you will get better returns than ever expected. The more you are able to communicate with your audience, the more will be your sales, and finally a better return on your investment. So, don’t you think localization is worth investing in?
Access to a Global Market: Last but not the least; localization paves path for access to a worldwide market. Hence, take localization as a boon that can eliminate the major hurdles that prevent you from becoming a big hit in the market. Once you are in the market and communicate with localized version of your brand message, you will surely become one of the most cherished brands in the overseas market. So, you must start investing in localization right away.
With this, it becomes evident why localization is all what you need. But, before you outsource such services, just make sure that the service provider you choose commits to offer high quality localization. The fact is that there are endless numbers of localization vendors today. Hence, if you search for them, you will be confused as to which one to choose. In such a situation, you might also make the wrong choice and end up getting a poorly localized material that will do wonders for your business. So, choose wisely, as this will have a direct impact on your international success.
Benefits of Outsourcing Indian to Foreign Localization Services to Us
By now, you might have understood the benefits of localization. You might have understood how essential localization is. Hence, it’s now time to outsource the same. But, do you think outsourcing is so easy? There are so many options that your head would start spinning and you will get badly confused among the choices. However, since it is important to choose the right outsourcing partner, you will have to invest huge amount of money and time in picking the ‘one’. As far as we are concerned, we can let you enjoy all the benefits of associating with the right outsourcing partner. Here are some of the benefits –
We are completely responsible for the quick turnaround of the localized output. We understand the importance of time and your need to launch your product on-time. Hence, we deliver the project within committed deadlines.
At every step of the localization process, we ensure that the quality level is not degraded and that it keeps escalating with further steps in the procedure. Hence, you can expect the highest degree of accuracy from us.
We also ensure 100% confidentiality of the information contained in the original plus the localized copy of the document. Thus, you can be rest assured that none of the information would be leaked out.
In a nutshell, our services are highly beneficial for you, if you wanna make the right move in the international market. Our team is well experienced and has been working on numerous localization projects that demand expertise in different languages and cultures. So, it’s time to leverage from the benefits that we can offer and dazzle the overseas market. Remember, localization is the key for your success in the international business world.
Why Choose Us?
Just as you have thousands of competitors in the market, we do have competitors, who might try to lure you with their well-crafted slogans, commitment towards quality and varied other factors. Some of them might be very genuine, while some may be just fooling you around. Hence, you need to be very careful while selecting the one you need. With more than fifteen years of experience, we can say that inspite of having a cut-throat competition, we have had survived in the market, on account of our team’s talent and the quality work they offer. Hence, if you choose us, you may get a unique experience that is unmatched in the entire industry. We offer –
Superlative quality assurance
All Indian and foreign languages (with respective dialects) are covered
Fastest delivery or turnaround time
Highly professional team with years of experience
Discounted rates on all types of localization
So, don’t let your brand be restricted within its national boundaries; let global customers be aware of what your brand is all about and watch your sales rising. It is always good to experiment with new niches and segments of the market. But, before you do that, you must be equipped with appropriate stuff to increase the chances of success. Hence, localization can help; and where there is localization, our team is always ready to help.
