What is Software App Localization?
In simple words, adapting the software app in line with the socio-cultural and language preferences of the target audience is termed as software application localization. Every business man these days, is concerned about how he can establish the perfect connect with the audience and gain an edge over the worldwide market. However, this is not that easy. One has to go through a complete process of translation and localization, in order to get the right message across. Every single bit needs to be adapted in your software app, if you desire the win the hearts of the target masses.
Types of Software Applications We Localize
| McAfee Antivirus. … | OpenOffice | Microsoft Outlook |
| Microsoft Office | Adobe PDF | Microsoft Internet Explorer |
| Microsoft Power Point | Microsoft Windows | And so on.. |
Need of Software App Localization Services
If you clearly understand why you need to grow your business or why do you need to reach out to new customers, you will definitely get a clear idea on the logic behind huge demand for such services. The need and demand of these services is so high these days that you would get lost in the race, if you delay any further. Therefore, we have listed some of the most important reasons as to why localization is all what you need at the very moment. You need the services for the following –
Boost Sales : Improved sales, is what every business man – no matter big or small – strives for; and when it is a global market, this becomes even more important. Localization is one of the most significant stepping stones through which you can achieve great amount of sales within a very short span. Adapting the content into the culture and language of the target audience will create an invisible empathetic bond between your brand and the customers, thereby persuading them to purchase from you and escalate the revenue graph.
A Global Hit : You desire to be loved by the customers you target. But, you are unable to make the right approach towards them. Then, how are you going to even survive in the international market? The big giants will eat you up and leave you amidst a sea of losses. Hence, to become a global hit, you need to resort to localization, as it will help you sail through and reach the hearts of the target masses. No matter, how qualitative your apps are, unless and until you are unable to communicate, you won’t become a leader in the market.
Better ROI : This is another major logic behind the increasing demand of localization. There is no use of investing in something that does not deliver higher returns. Hence, if you are investing in a global market and for some reason the returns are not what were expected, either you need to stop the investment, or try different strategies. Most of the poor quality localization is the reason behind low returns. Hence, localize your content properly with highest degree of quality.
Access to a Global Market : With accurate localization, you gain a smoother access to the global market. Thus, if you are planning to target a non-native audience, keep in mind that every minute detail must be adapted in tandem with the socio-cultural and language preferences of the target audience. Additionally, localization will help you capture the market and become a global leader, slowly and steadily. However, if your products (software apps, here) are qualitative enough, success would come to you in an instant.
In simple words, every entrepreneur, who desires to step into the international market, must get his content, apps and others localized in the target language. Especially for software app developers, it is very important to pay attention towards localization, as these apps are used worldwide, and the end-users expect every detail to be present in their native tongue. No customer would buy your app, if the information contained or the interface (and other allied factors) is not adapted properly.
Benefits of Outsourcing Software App Localization Services to Us
Outsourcing is always a better option than hiring a team on board. Hence, if you are looking for an outsourcing partner, we can assure that no one would be able to beat the quality work that we offer. Neither we are exaggerating, nor are we claiming ourselves to the best in the domain. We are simply confessing what makes us a triumph, when it comes to localization for software applications. Here are some of the benefits that you may get by outsourcing these services to us –
Our team takes the full responsibility of the quality and accuracy in the localized output. We have experienced and dexterous professionals on board, who localize different types of apps for multiple languages.
We offer the lowest pricing scheme to our customers that focuses on keeping the rates lower, while quality higher. Thus, you can be rest assured that we provide the services at the most competitive rates, with no compromise in the quality factor.
Time is the most important factor for us and so is, for other businesses as well. Hence, in any extreme condition, we never fail to complete the task within proposed time frame. This way, other activities which depend on the localized output are not hampered and you achieve your goals on time.
Thus, outsourcing the services to us is very advantageous and you must definitely leverage from that. Apart from the above benefits, you get access to a quality team of localization experts, who will guide you throughout the process and would appreciate your feedback. This implies that our team will be in constant touch with you, so that you are aware of the progress of the localization assignment.
Why Choose Us?
Online localization companies are many. But, genuine ones are very less. Hence, you need to very careful, while choosing the localization vendor. This is important as any minute mistake in localization can result into huge losses. The vendor will clear his part; the only one left with losses, is you. Thus, if you are looking for a perfect match for your needs, here we are, at your disposal. We offer –
Localization expertise in all Indian and foreign languages
Shortest turnaround time, even for bulk assignments
Professional team to assist you throughout the entire procedure
Most affordable rates in the localization industry
99.9% quality and accuracy guaranteed
The revenues generated in the international market are as huge as its scope. Thus, it seems to be very lucrative to the business owners. But despite of this fact, the cut-throat competition cannot be neglected. So, if you are aspiring to become a big name in the overseas market, you need to first of all invest your time and money in localization, as it is your savior. It is the bridge that will convey your message to the customers. So, get your stuff localized now!!
